Shopify is an ecommerce platform that offers tons of premade & affordable templates and a great platform to build your store on. Does that mean they will give your store the best chance to succeed? Or would it be better to hire an web design agency or consultant to help with this project?
Shopify website designs inherently follow a variety of unique page templates. For basic Shopify eCommerce stores, you need separate pages designed for product pages, category pages, blog pages, etc. Some Shopify store owners may develop one product page to be used for all products or may want custom-designed product pages for their more important pages.
Shopify Website Design Pricing
For basic Shopify web design services, expect to start around $1,500 for setup and and then an additional fee for page design, database design and product imports. This fee can range anywhere from an additional $2,500 to $6,500.
Shopify Website Templates
Shopify does not offer custom website design services, you must either choose from the templates in their store, purchase a Shopify template from a third-party, or hire an agency to design you a custom theme for your Shopify store.
While there are some decent premade theme templates available in Shopify’s store, the majority of larger established Shopify stores rely on a custom-designed theme, built with their brand aesthetics and online goals in mind.
Since Shopify is so popular, if you want your store to stick out from your competitors, most people feel that using the same template design that dozens or hundreds of other stores are using is less than ideal. I disagree there, Shopify website templates, while they might be used by a thousand stores across the country, the chances of someone seeing your store and feeling it looks like every other store is pretty slim.
For those looking to use Shopify to grow their business, it’s worth taking a look at Shopify’s selection of available premade templates, premade templates are tested, less expensive and are a great source of inspiration. For established Shopify stores looking for a new design to improve performance and be more “on brand,” a custom Shopify website design would be the next route.